OUTLANDER PHEV DISPLAY MEANS SPA VOUCHER
Seward MITSUBISHI is ensuring a relaxing time lies ahead for one lucky person!!
We gave the Chichester branch of John Lewis a Champneys spa day voucher worth £240 as a thank-you for displaying two Outlander PHEVs outside the department store to catch the eyes of shoppers and increase awareness of the outstanding eco credentials of the UK's best-selling plug-in hybrid.
The voucher will be a star prize in the retailer's annual Friends and Family event for staff that sees exclusive shopping time in the store and a truly festive atmosphere with mulled wine and nibbles being provided.
John Buckham, Group Sales Manager at Seward Mitsubishi, said: 'This is all about getting our name into the Chichester area and making sure people know what's on offer. This is obviously a very busy time for John Lewis and they represent a good demographic of customer for us.
'Having the display here has worked really well and we are going to look at doing something with them throughout the year, not just at Christmas. The new Outlander PHEV has drawn a great deal of interest and we have already sold one and taken another inquiry as a result of having the vehicles here.'
We have forged strong links with John Lewis. It also donated a Champneys spa voucher for last year's Friends and Family event, and we are currently running a prize draw for Seward Executive Club members who upgrade their cars to win £500 of John Lewis vouchers.
Gaynor Coleman, Departmental Manager at the store on the Chichester Retail Park in Portfield Way, said: 'This is the second year we have had a working relationship with Seward and it's been really good. There has been a lot of interest in the vehicles from our customers. It is lovely of Seward to donate the voucher and we are sure the winner will enjoy using it.'
Mitsubishi has racked up more than 15,000 sales of the Outlander PHEV in the UK since it was launched here last year and it's not difficult to see why. The game-changer has an all-electric range of 32½ miles and the new model, which was launched in Tokyo in October, has seen the fuel economy improved - up from 148mpg to 156mpg - while the CO2 emissions are down from 44g/km to 42g/km.
The low emissions mean that no vehicle tax is payable plus the Outlander PHEV is exempt from the London congestion charge. What's more, the twin electric motors working with the 2.0-litre petrol engine can give a combined range of 541 miles. And because the Benefit in Kind is just five per cent, it means a virtual pay rise of thousands of pounds a year for company car drivers.